Updated: Oct 15, 2021
Recovery apparel lines have exploded in the last year! I can not believe how many amazing, creative and talented people have popped up sharing their gift of design though apparel.
If you are one of those people and have been waiting for a sign to start your own line, THIS! IS! IT!
I am going to give you all the tools you need to get your brand started today with NO MONEY down using free tools you can find on the internet.
You no longer need a degree in graphic design and a large warehouse full of stock to start a clothing biz. All you need is a computer and some ideas.
I recently became a Printful affiliate and am beyond excited to get to share what this awesome service can do for you. Because of Printful I was able to start a rockstar recovery clothing brand called Sober Lifestyle Clothing, practically overnight. There is no limit to the amount of apparel you can create on their site and they now have fulfilment centres in USA and Canada making shipping cost and time a lot better.
Print on demand apparel is the easiest, fastest, most sustainable and risk free way to get your t-shirt shop up and running. The down side? Your margins will be very low so do not expect to retire yourself overnight and you have very little quality control as you don't get to see your product before it is shipped to your customers. They do offer 20% off test items so you can get your product before you sell it to make sure you like the quality.
To create a Printful account and start designing click here.
What can you design using Printful? Everything from clothing to hats, bathing suites, mugs, water bottles, stickers and even beanbag chairs.
In order to start selling your shirts you will need to connect your Printful account to a store. The cheapest way to get connected is to open an Etsy account. You can connect your shop right to your Etsy and start selling today. Remember that Etsy will take a percentage to process your payments so make sure you reflect that when pricing your products.
Check out how to connect your Etsy account to Printful here:
I have one more hack that is going to save you a TON of time and even more money! When marketing your clothing there is no better way than to get people wearing your designs and utilizing social media to show them off. Printful has a few mock up designs you can download but if you want more of a variety and more realistic mockups I highly recommend Placeit.
Placeit allows you to get models wearing your designs almost immediately using the power of a mockup generator. Gone are the days of spending thousands of dollars to do a photoshoot with professional models. You can have video and photos of your design before you ever ship your first product. You test your designs with your audience and find out if people want to buy it before you make it available. Placeit is a GOD SEND!
I hope you found this article helpful. I would love to hear your ideas for a recovery brand. Check out this episode of Sober Pop where we talked with some of the most influential recovery apparel owners about what it's like to start your own business.
Join the club and the conversation here.